Tuesday 20 November 2012

Final Reflection


Part One: Discuss your feelings about the website, poster and promotional materials task:
1.    Are you satisfied with the final result?
I am satisfied with the final result as the pages look good and are well layed out.
2.    Did the website require more/less time than you originally thought?
The website required more time than I originally thought due to trying to relearn how to use photoshop.
3.    Would like to change any aspects of your final project (layout, links, images, colour scheme etc)?
No probably not, however I would like it to be a little bit more interactive rather than just being able to click on hyperlinks.
4.    If you could start the project again what would you do differently?
 Probably include greater information about the movie e.g.. movie reviews

Part Two: Respond to each of the following dot points (using complete sentences or paragraphs). You should include as much detail as possible in your responses.

1.    Discuss whether your website and poster have turned out the way you pictured them?
I really like the way my poster has worked out. It was exactly the way I saw the image however I imagined the title to look a little bit better than it did. The website I imagined would be more interactive, but there is only a limited amount of things you can do on iWeb.
2.    Describe whether your site and poster clearly depicts the intended genre and describe some specific design techniques you have used to achieve this.
I think that it does. It shows how dark and gloomy the movie is, that it is scary. The techniques I have used are mostly the colour scheme (dark).
3.    Did you have all of the necessary resources to complete your site and poster or did you create new materials?
No I did have all the materials I needed
4.    Describe any problems or difficulties you encountered during the process. These may include; technical difficulties, corrupt or missing files, difficulty using the iWeb software, problems exporting files, sound or video etc;
I had some technical problems, firstly with photoshop, having to remember how to use it and and secondly with iWeb, because the program kept wiping what I had done before I saved it.
5.    Clarify how you made use of planning, content-lists and the flowchart during the authoring process;
I used pieces of paper to draw the way I wanted my title page to look like, and made a flow chart to work out where I wanted the pages to link into.
6.    Clarify any time-management issues you encountered during the creative process and describe the steps you took to improve in this area;
I didn't realise that the website would take so long to make, so finishing it last minute was stressful. 
7.    Discuss whether you undertook adequate and detailed reflection throughout your project.
I didn't really reflect on my work through the time I did my project. I should have so I could have something to read back over after I am finished.
8.    Have you provided enough evidence to support your work? (Look back at your blogs/journals and think about whether it looks like a whole terms worth of work);
Probably not. But I will enter more information when I get the chance

Movie Poster

This is the final view of my poster.

My Design Choices


Sample colour scheme:







Font Choices:

Andale Mono
American Typewriter
Apple Chancery

Graphic Elements:

The graphic elements of my website will represent a plain and elegant movie, one that actually had a budget.

Contents of Website:

Characters à Ariel, Belle, Aurora, Cinderella à Photo, Character Profile, Relevant Websites, Information about the Actor
Hyperlink through title à Poster

Contents of Poster:

Title
Images of all characters
Overlaying images
Copyright
Actors names
“Coming Soon to Theatres”

Possible layout designs for the website:

Front page à picture of forest with the characters peaking out from behind the trees, you click on them and it takes you to their character page.
Front page à Title, click on it and you go to the movie’s poster.


Possible layout designs for your poster:

A forest with the characters peaking out from behind the trees, overlays used and “The Dark Side to Disney” will be largely shown at he top of the poster. “Coming soon to theatres” will be directly under that.

Example Poster

Here is the example poster I made
Title : The Perfect Combination
Slogan : "If there is a will, there is a way. No matter what, we** face lies on the path" - David Wright

Website Research


Question 3: Describe the film including the genre, the style of film, the actors, the story line, (include a synopsis if you can find one).

This films genre appears to be quite dark and gloomy, which you can tell by the choice of colour used throughout the website. With the main colour being black and having reds and golds over the top, the key words stand out vividly. The message comes through clear that this movie is not about happy bunnies and elves, but one with depth. The style of film seems like it would be a drama, due to the websites having it’s own drama. The main actors include, Kristen Stewart, Robert Patterson and Taylor Launtner.

Question Four: Separately discuss the overall feel developed for each film’s promotional materials (is it clean, crisp and bright or dark, moody and grungy etc.)? Be as descriptive as possible, you could discuss the colours, textures, tone and use of movement in the website to create interest in the film.

The overall feel developed by “The Twilight Saga’s” website and promotional feel have given the impression of a dark, moody and deep movie. The use of a dark background with accents highlighted across the page show the drama that has been built up of this film, that once you get to the site, the highlighted things are exactly what the audience has been looking for. The website has been set out clearly with the title bold in the top right, the links off that to the parts of the saga, hyperlinks underneath and then large moving posters to advertise further for the franchise. The websites movement is very fluid, as you scroll across the page; the hyperlinks come to life and light up when you hover over them. This method intensifies the intensity that this site has, as if it screams “Click me. Click me,” Every time you are near them.





Question Five: For the film reflect on how the film’s website is laid out. Look at the links, font and how the information or promotional materials are presented. Create a ‘tree’ diagram, which diagrammatically shows how the pages are linked together.
                                                

Question Six: Identify the Target Audience for your site? ( Who are they? What age? Interests, etc.) and discuss whether you feel the website is effective in appealing to this intended audience.

The target audience for this site consists of a multi gender, multi sex market. The website does not display a single sex or single gender aspects such as any pink, sparkly items (for girls) or any blue, trucks (for boys). Therefore the website is effective in appealing to its intended audience

Question Seven: Talk about what you like/dislike about the promotional material for the film. Why?

I really like how on the website, there has been a lot of information covered, not only on the overall saga, but it has gone into detail about each movie. I don’t like how there is over whelming information on the home page, you don’t really know where to start or look.


Question Eight: Find a poster or advertisement for each film, save the image in to your folder and insert here. In as much detail as possible.



The colour scheme shown in this advertisement contains warm, cool and exciting colours. The colours of the outfits of the three main characters standing in the foreground show that Edward (Left) is the vampire (cold skin) by using blue, Jacob (right) is a werewolf (hot skin) by using red. These two colours are opposite on the colour wheel, which also represents their relationship. These two characters are completely against each other. The hints of red in the sky suggest the breaking dawn (like the title). The focal point on this poster is the main three characters in the foreground. They are the most crucial to the story line so they are being highlighted in this poster. A sense of balance has happened by using a balance of colour among these three characters. Edward (Left) and Bella (Middle) are both wearing more pastel colours that together draw as much attention as Jacobs (right) red shirt. The sense of harmony has been created with the way in which the characters have been placed through the frame, with people separated evenly across the screen. The elements that unite together to make the advertisement effective are the dominant colour scheme and the high contrast of outfits between the background characters and the foreground characters. The overall message being communicated about the film through the visual language in the poster is one that whispers “We are coming”. The stance that they are in is one of protecting each other, yet ready to fight at the same time.







Monday 13 August 2012

Timecode in Final Cut Pro


In video editing, a timecode is a special signal that is recorded with your video that provides a unique identifier for every frame on a videotape by creating a timestamp in hours, minutes, seconds and frames. The timecode of a video uses the following format: 01:23:45:28 (hours: minutes: seconds: frames).

The timecode was invented in the late 1960s in order to give editors the ability to use computer video editing systems that can find specific frames and also record editing decisions that can be performed over and over again. In 1967, the Society of Motion Picture and Television Engineers (SMPTE) recognized several electronic timecode formats. However, the format shown above has since become the standard for timecodes in video.

Timecodes and Final Cut Pro

Final Cut Pro uses the video timecode for synchronization between audio and video clip items. It also uses timecode is to create project interchange objects (such as Edit Decision Lists). Additionally, Final Cut Pro uses the timecode for recapturing clips from tape or other media. Whenever you play clips in Final Cut Pro, the program displays the timecode of the media and also uses the timecode to allow you to navigate in your clips and sequences.

Displaying the Timecode in Final Cut Pro

In Final Cut Pro, a clip's timecode is displayed by default, and the program reads the timecode from the timecode track on the tape or media. Final Cut Pro stores timecodes in media files and not directly on the clip. This timecode is often referred to as the source timecode because it is the same value as the timecode on the original source tape. If the display source timecode is being displayed, you are viewing the timecode that comes directly from the timecode track on the media files or tape.

Timecode Display Options in Final Cut Pro

Final Cut Pro offers many display options for timecodes. However, not all of the display options will be available for all frame rates. Nevertheless, the program supports the following timecode display options:
  • Non-Drop Frame: The counter of the timecode updates at a consistent rate without skipping or dropping numbers in the count. The non-drop frame timecode display is available for all frame rates supported by the program.
  • Drop Frame: With this display type, frame 0 and 1 are skipped during the very first second of every minute of footage. The exception to this is when the minute number is exactly the advisable by 10. Final Cut Pro does not display dropped numbers as they have been dropped and are not located on your media or tape. This type of display is only available for frame rates of 29.97fps or NTSC media files.
  • Frames: When timecodes are displayed this way, an absolute frame rate count is displayed rather than hours, minutes, seconds and frames. This this option is available for any frame rate.
  • 60 @ 30: This display option shows 60 fps video with a 30 fps timecode. You can use this option to display timecode for 60fps formats, such as 720p60, using a more familiar 30fps timecode. This option will allow you to match the timecode display on many VTR's that support 60fps formats. Each timecode number represents two video frames, and the second frame is indicated by an asterisk (*). Final Cut Pro only allows this option with 60 and 59.94 frames per second high definition files.
  • Feet + Frames: This option displays the timecode in terms of film feet and frames and uses the default film standard assigned in Project Properties. You can change the current film standard in your project by going to Project Properties and selecting an option from the Default Film Standard pop-up menu



Source (TEXT) : http://www.steves-digicams.com/knowledge-center/how-tos/troubleshooting-repair/timecode-in-final-cut-pro.html#b


Source (IMAGE) : http://www.google.com.au/imgres?q=timecode+in+final+cut+pro&um=1&hl=en&client=safari&sa=N&rls=en&biw=930&bih=496&tbm=isch&tbnid=QyDloGsi51or-M:&imgrefurl=http://provideocoalition.com/index.php/ssimmons/story/you_can_have_a_large_timecode_display_in_final_cut_pro/&docid=p9jHv_0lUZbN1M&imgurl=http://provideocoalition.com/images/uploads/fcp-loupe-window.jpg&w=350&h=292&ei=bqopUM_QOsLYigfo2YCYDQ&zoom=1&iact=hc&vpx=106&vpy=26&dur=230&hovh=205&hovw=246&tx=158&ty=96&sig=110109465432703954950&page=1&tbnh=144&tbnw=173&start=0&ndsp=8&ved=1t:429,r:0,s:0,i:73

Three Point Lighting


Three-point lighting is a standard method used in visual media such as video, film, still photography and computer-generated imagery. By using three separate positions, the photographer can illuminate the shot's subject (such as a person) however desired, while also controlling (or eliminating entirely) the shading and shadows produced by direct lighting.
The key light, as the name suggests, shines directly upon the subject and serves as its principal illuminator; more than anything else, the strength, color and angle of the key determines the shot's overall lighting design.
In indoor shots, the key is commonly a specialized lamp, or a camera's flash. In outdoor daytime shots, the Sun often serves as the key light. In this case, of course, the photographer cannot set the light in the exact position he or she wants, so instead arranges it to best capture the sunlight, perhaps after waiting for the sun to position itself just right.

The fill light also shines on the subject, but from a side angle relative to the key and is often placed at a lower position than the key (about at the level of the subject's face). It balances the key by illuminating shaded surfaces, and lessening or eliminating chiaroscuroeffects, such as the shadow cast by a person's nose upon the rest of the face. It is usually softer and less bright than the key light (up to half), and more to a flood. Not using a fill at all can result in stark contrasts (due to shadows) across the subject's surface, depending upon the key light's harshness. Sometimes, as in low-key lighting, this is a deliberate effect, but shots intended to look more natural and less stylistic require a fill.
In some situations a photographer can use a reflector (such as a piece of white cardstock mounted off-camera, or even a white-painted wall) as a fill light instead of an actual lamp. Reflecting and redirecting the key light's rays back upon the subject from a different angle can cause a softer, subtler effect than using another lamp.
The back light (a.k.a. the rimhair, or shoulder light) shines on the subject from behind, often (but not necessarily) to one side or the other. It gives the subject a rim of light, serving to separate the subject from the background and highlighting contours.
Back light or rim light is different from a kick in that a kick (or kicker) contributes to a portion of the shading on the visible surface of the subject, while a rim light only creates a thin outline around the subject without necessarily hitting the front (visible) surface of the subject at all.